A new form of digitally secured credit card, the EMV card, is the
next in a long series of attempts to cut back on credit card fraud and
identity theft. By including a microchip in each card, and requiring
that chip to be authenticated in addition to the current means of credit
card authentication, it creates another layer of safety and security
that is much more resistant to hacking and identity theft. These cards
have long been the standard in Europe, but now the
major credit companies are finalizing a plan to move to the new
microchip embedded cards as the new credit standard across the United
States.
Why should this change impact how you do business? Aside from offering a safer and more secure way to complete transitions, international credit agencies including MasterCard, Visa, American Express and Discover have all made October 1 of 2015 the due date for retailer compliance with EMV equipped credit cards. After that date, the liability will be shifted to the retailer if their machines do not support EMV technology. This means your business could be held responsible for any fraudulent purchase made there, exposing you to any variety of civil claims and untold dollars of damages. Protect yourself and your business by ensuring that EMV credit card processing technology is in your stores, and that your staff is fully trained on how to deal with these new security measures when they do arise.
National Payment Corporation can help you stay on the cutting edge of credit card security and secure transactions. Let us provide you with the hardware and tools you need to make sure that your business isn't exposed to fraudulent activity. We can help make sure that your company is compliant with all financial security regulations and transaction security measures, so when the liability shift comes, you can sleep soundly knowing your company has done all it can to fight credit card fraud and identity theft.